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State any two after-sale services are considered to be an essential part of sales strategy.

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After-sale services are considered to be an essential part of sales strategy because:

1. After-sale services help in increasing customer satisfaction, building customer loyalty and ensuring good long-term relationship with customers.

2. Happy and satisfied customer base helps in ensuring repeat sales.

3. After-sale services strengthens the bond between organization and customers, and leads to increase in goodwill.
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