Information about the company which should be possessed by a salesperson in order to give effective presentation and handle queries
1. Information about product assortments, features, benefits etc.
2. Information about product quality and service, and how it is better than that of competitors
3. Information about pricing policy, cash discounts, credit policy
4. Information about exchange policy, transportation charges, free shipping facilities, if any, offered by company
5. Information about provisions for customer service, guarantee, warranty etc.